PlentyONE Shop Docs

Appearance

Google Analytics ​

This module allows you to integrate Google Analytics into your PlentyONE Shop. Starting from version v2.0.0, it comes pre-installed. Be sure that the @plentymarkets/shop-gtag-module package exists in your apps/web/package.json. If you're using an earlier version or the package isn't part of your apps/web/package.json, you can install it manually with:

bash
yarn add @plentymarkets/shop-gtag-module

Make sure to add this module at the top of the modules section in your nuxt.config.ts file. Once installed, you only need to configure the settings in the backend.

INFO

When using Google Analytics, you are obliged to inform visitors about the type of use of the data. We would like to point out that when using services that transfer personal data to a third country (e.g. USA), the conditions for permissible data transfer according to Art. 44 ff GDPR must be met. This is the case, for example, when Google Analytics is used.

Settings ​

You can manage Google Analytics settings in the backend, go to:

CMS » Deployment → Select your application → Click on Settings.

In the left sidebar, navigate to the SEO tab, where you'll find the Google Analytics settings.

  • Enable Google Analytics – Activate or deactivate Google Analytics for your PlentyONE Shop.
  • Tracking ID – Enter your Google Analytics Tracking ID (e.g., UA-12345678-9). Without this, tracking won't work.
  • Send Gross Prices – Choose whether to send gross prices to Google Analytics (default is net prices).
  • Anonymize IP – Enable this to anonymize visitor IPs for privacy compliance.
  • Cookie Group – Assign a cookie group for Google Analytics. We recommend using the Marketing group.
  • Register Cookie as Opt-Out – Mark the Google Analytics cookie as an opt-out option. (Only available if the cookie group is not set to Necessary.)

How it works ​

Once enabled, properly configured, and the user granted consent, the module automatically tracks events.

Tracked Events ​

By default, the module collects automatically tracked events. Additionally, it includes the following recommended events:

  • purchase
  • add_to_cart
  • remove_from_cart
  • begin_checkout
  • add_to_wishlist
  • sign_up
  • login
  • search